Comments on: The Trouble With Ads: Prologue http://www.ignisfatuus.com/2008/07/29/the-trouble-with-ads/ Wed, 01 Sep 2010 08:41:35 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Jessica Tipping http://www.ignisfatuus.com/2008/07/29/the-trouble-with-ads/comment-page-1/#comment-244 Jessica Tipping Thu, 31 Jul 2008 14:36:05 +0000 http://www.ignisfatuus.com/?p=198#comment-244 Ok, you are a terribly, terribly, angry man,yet terribly entertaining. First of all, you of all people, should know that broadcasting companies actually call Ads 'the Content', and the shows 'the filler'. Why? Because there would be no cool Rick Mercer rants without the bling bling to back it up. Advertising is the reason you are entertained, in that case. Suck it up! Wow, Gain Ad. You're obviously not the target market. It looks like another case of a bad media buy there, not to mention an overbuy. It happens all too often. But wait, if all advertising makes promises and breaks them, how is this ad an example of this. (I'll give you the "Be Inspired" thing- that's just overtly retarded) But the gain ad oozes 'Truth'! For one, I use Gain because it smells awesome (in my opinion- and in grandpa's opinion). You can't argue with that promise, the stuff is smelly. As far as the moral issues you have with the ad. Come on, my grandma would laugh at it! Because she can relate to it. She's a stay at home wife, she clean Gramp's socks, that's her job, and she enjoys it, there's nothing insulting about that. It's not like they're portraying a 20 something couple in the ad. They're old, they're not insulted (oops maybe calling them old is insulting)! It's representative of their lives, and the relationship they might have. Hey, maybe grandpa's even going to get lucky tonight because he sat up and took notice in his own weird, grandpa way. But there's truth in there, would you prefer everything were politically correct? Borrrrrrrring! Another thing, you have to keep in mind that Advertisers are scared shitless of their public, because it's full of guys like you! But hey, it's a beautiful thing. Bloggers can virtually shut down their business if they wanted to. Advertising has become a conversation, and yes, you have to be careful of what you say, and how you say it. Insanely expensive ads have been pulled, or don't even make it to the media because one person kicks up a fuss. Unfortunately a lot of the time it's the good ads that get pulled because they're offensive to just one small group of people, but terribly entertaining for many others. I'm not saying that that gain ad is one of them, maybe my grandma would laugh, but just once or twice, no more than that. Ok, you are a terribly, terribly, angry man,yet terribly entertaining.

First of all, you of all people, should know that broadcasting companies actually call Ads ‘the Content’, and the shows ‘the filler’. Why? Because there would be no cool Rick Mercer rants without the bling bling to back it up. Advertising is the reason you are entertained, in that case. Suck it up!

Wow, Gain Ad. You’re obviously not the target market. It looks like another case of a bad media buy there, not to mention an overbuy. It happens all too often. But wait, if all advertising makes promises and breaks them, how is this ad an example of this. (I’ll give you the “Be Inspired” thing- that’s just overtly retarded) But the gain ad oozes ‘Truth’! For one, I use Gain because it smells awesome (in my opinion- and in grandpa’s opinion). You can’t argue with that promise, the stuff is smelly. As far as the moral issues you have with the ad. Come on, my grandma would laugh at it! Because she can relate to it. She’s a stay at home wife, she clean Gramp’s socks, that’s her job, and she enjoys it, there’s nothing insulting about that. It’s not like they’re portraying a 20 something couple in the ad. They’re old, they’re not insulted (oops maybe calling them old is insulting)! It’s representative of their lives, and the relationship they might have. Hey, maybe grandpa’s even going to get lucky tonight because he sat up and took notice in his own weird, grandpa way. But there’s truth in there, would you prefer everything were politically correct? Borrrrrrrring!

Another thing, you have to keep in mind that Advertisers are scared shitless of their public, because it’s full of guys like you! But hey, it’s a beautiful thing. Bloggers can virtually shut down their business if they wanted to. Advertising has become a conversation, and yes, you have to be careful of what you say, and how you say it. Insanely expensive ads have been pulled, or don’t even make it to the media because one person kicks up a fuss. Unfortunately a lot of the time it’s the good ads that get pulled because they’re offensive to just one small group of people, but terribly entertaining for many others. I’m not saying that that gain ad is one of them, maybe my grandma would laugh, but just once or twice, no more than that.

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